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In a stroke of magnificent marketing, Kansas-based Christian rapper cash hollistah. (all lower case & a period) announced he will offer an alternative to this Sunday’s Super Bowl halftime entertainment by dropping the music video for his new song “goRilla” on his website right after the game’s second quarter is complete.
The track, which features soul singer Sean C. Johnson, has a runtime of approximately four minutes so viewers who want to see this AND Beyonce can have their “cash” and eat it too.
“goRilla” will be on the artist’s #savednotsoft EP which will be available March 26 through Unlabeled Music.